Syd Hayes ranks among fashion’s most exciting talents, creating looks inspired by London’s youth-driven culture. He collaborates regularly with some of the most established and respected photographers in the industry, including Mert Alas & Marcus Piggott, David Sims, Rafael Pavarotti, Alasdair McLellan, Willy Vanderperre, and Juergen Teller. His work has been featured in Vogue Italia, British Vogue, Self Service, i-D, and Perfect, and for clients including Louis Vuitton, Gucci, Miu Miu, Loewe, Valentino, Versace, Missoni, and Givenchy to name a few. Syd has also keyed fashion shows for brands such as Miu Miu, Giada, Schiaparelli, Mary Katrantzou, Hogan, Shrimps, Christopher Shannon, Nensi Dojaka, Matty Bovan, and Versus. He currently is acting as Brand Ambassador to BaByliss PRO.